We proudly present: Our first Promovideo!

Our vision of the journey of a pizza box was brought to life. How brand contacts are created where no one expects advertising - from the pizzeria to the dining table. A supposedly everyday package becomes an attention-grabbing advertising medium along an entire customer journey.

The first impressions are already created during stacking in the restaurant - directly in the field of vision of waiting customers. Around 20% of orders are picked up by customers themselves, creating additional visual contact in public spaces: on the way through city centers, on public transport or in the neighborhood.

In the private sphere, the box ultimately becomes the central component of a meal. It passes unnoticed through classic advertising barriers such as “No advertising” signs and has a demonstrable impact thanks to the relaxed usage situation.

And: Jacob and Mats - you are heroes! We have the team at OnPointFilms to thank for the great conversion of our vague thoughts into a meaningful, visually strong video! Your creative ideas for perspectives and camera work and remarkable patience with every single shot inspired us. Less than 48 hours passed from the first take to the final cut (excluding the weekend)! Jacob even stepped in as a wonderful Lieferando driver.

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